Usability testing and play-testing: a quantitative approach
Master Class - Game Design
This class will be in English.
Quantitative methods applied to game user research allow researchers to measure and compare the impact of changes in games in development, or to compare a game in development against other games already on the market. For example, it is possible to determine whether or not design changes improve the player experience, or whether a game offers a superior experience to another.
The class is intended for people in the video game industry interested in user research and interested in the validity and objectivity of the results (target audience: UI/UX Designers, Researchers, Game Designers, Game Producers). The approach will be pragmatic and the applied mathematics will be simple (thus, the class is open to all). Participants who will attend the class will be able to use the methods taught in class in their next user research study.
Here are some of the questions the Master Class will answer:
What standard tests should be administered?
How, when and why administer these tests?
How to perform statistical analysis?
What conclusions can be drawn and how can we present findings in a clear and actionable manner?